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Super S Motor Oil: Who Makes It and Who Should Stock It

By Danilo Hernandez, CFOSeptember 10, 20265 min read

Super S motor oil, gear oil, coolant, and hydraulic pails stocked together in a South Florida wholesale distributor aisle

Super S motor oil is made by Smitty's Supply, a brand that has been distributed across Latin America long enough that many shop owners and importers already recognize the name before they reach your shelf. American Oil Wholesale and Distribution (aoilw.com), a Hialeah-based full-line distributor, stocks Super S in full synthetic, synthetic blend, and specialty formulas, available by the quart case, drum, or tote, making it a practical value-line choice for any reseller who needs API-licensed protection at a price point that moves.

If you run a taller, a c-store, or a wholesale route that serves Spanish-speaking customers in South Florida or the Caribbean, Super S is worth understanding: it earns brand recognition before you explain it, meets current API service categories, and comes in the formats that fit a drum-service bay or an export pallet. This guide covers what Super S is, who makes it, which grades American Oil carries, and how to decide whether it belongs in your stocking plan.

Who makes Super S motor oil

Super S is a brand of Smitty's Supply, Inc., a distributor and private-label bottler based in the United States. The brand has been in circulation across the Caribbean and Latin America for decades, and the name carries shelf recognition in markets like the Dominican Republic, Jamaica, and the broader Caribbean basin, which is why Spanish-speaking buyers often search for it by name rather than by spec.

That brand awareness is a genuine stocking argument. When a customer already trusts a name, the sale converts faster and returns are less likely. For a shop owner deciding between a house brand they have to explain and a value line the customer already knows, Super S sits in an unusual position: value pricing with earned recognition.

What API SN means on the Super S label

Super S Full Synthetic and Multi-Flo Synthetic Blend carry the API SN service category, the API's designation for gasoline engine oils that met the performance standards defined under its sequence-testing program. According to the American Petroleum Institute (api.org), API SN covers engine cleanliness, sludge and varnish control, and phosphorus limits for catalytic-converter protection, and it is backward compatible with the older SM, SL, and SJ categories, which means it protects older and current gasoline engines in the same fill.

The SAE viscosity grades on Super S bottles, such as 5W-30 or 10W-40, follow the SAE J300 classification published by SAE International (sae.org). The "W" number tells you how the oil flows in cold starts; the second number tells you film strength at operating temperature. Stocking a range of grades rather than one gives your customers a match for their engine maker's specification instead of a compromise.

Which Super S grades American Oil carries

American Oil carries six full synthetic SN grades in totes, drums, and 6/1-quart cases; five Multi-Flo synthetic blend grades in 12/1-quart cases, totes, and drums; two ATFs; GL-5 gear oil; and two hydraulic oils. The following motor oil, transmission fluid, gear oil, and hydraulic oil products are in active inventory; use the exact names when ordering.

Full Synthetic Motor Oil SN (275-gallon tote, 55-gallon drum, and 6/1-quart case):

  • Super S Full Synthetic Motor Oil SN SAE 0W-20
  • Super S Full Synthetic Motor Oil SN SAE 0W-40
  • Super S Full Synthetic Motor Oil SN SAE 5W-20
  • Super S Full Synthetic Motor Oil SN SAE 5W-30
  • Super S Full Synthetic Motor Oil SN SAE 5W-40
  • Super S Full Synthetic Motor Oil SN SAE 10W-30

Multi-Flo Synthetic Blend Motor Oil (12/1-quart case, 275-gallon tote, and 55-gallon drum):

  • Super S Multi-Flo Synthetic Blend Motor Oil SAE 5W-20
  • Super S Multi-Flo Synthetic Blend Motor Oil SAE 5W-30
  • Super S Multi-Flo Synthetic Blend Motor Oil SAE 10W-30
  • Super S Multi-Flo Synthetic Blend Motor Oil SAE 10W-40
  • Super S Multi-Flo Synthetic Blend Motor Oil SAE 20W-50

Transmission Fluids (12/1-quart case):

  • Super S ATF+4 Synthetic Blend Automatic Transmission Fluid
  • Super S SuperSyn Dexron VI Multi-Vehicle Full Synthetic ATF

Specialty (5-gallon pail):

  • Super S GL-5 Gear Oil SAE 80W-90
  • Super S MVI AW-32 Hydraulic Oil
  • Super S MVI AW-68 Hydraulic Oil

A 55-gallon drum of Super S engine oil yields 220 quarts (55 gallons × 4 quarts per gallon). A 275-gallon tote yields 1,100 quarts. Buying in the drum or tote is how a busy service bay or reseller route locks in a lower cost per quart compared to buying case by case.

Who should stock Super S

South Florida talleres, Caribbean and LatAm exporters, resellers serving Spanish-speaking customers, and c-stores adding a value oil facing are the four buyer profiles where Super S earns its place on the shelf.

Talleres and service shops in South Florida. The API SN full synthetic and synthetic blend grades cover most late-model and older gasoline engines. If your bay runs multiple vehicle makes, a 5W-30 and a 10W-40 cover the plurality of recommendations you will see. The drum format means you dispense by the quart without breaking a case.

Resellers supplying Spanish-speaking customers. The name recognition Super S carries in Latin America translates to a faster shelf turn when your customers know the brand from home. A shop that sells into a Miami neighborhood with heavy Dominican, Haitian, or Caribbean clientele will find customers who ask for it by name.

Exporters shipping to the Caribbean and Latin America. Super S ships by drum or tote, the practical formats for a pallet or a mixed container. American Oil's export program runs EXW Miami: you or your consolidator picks up at the Hialeah dock, and the $1,250 minimum export order applies. See the exporters page and the EXW export hub for pallet and container specs.

C-stores and distributors adding a value motor-oil facing. The 12/1-quart case format on Multi-Flo synthetic blend is the right shelf unit for a retail-style facing. The brand name does the work of explaining the product without a long staff conversation.

Super S vs other value lines at American Oil

American Oil carries several house-pushed value lines alongside Super S: American Oil (private-label), Prime Guard, Starfire, and Thunder. Each fills a different position:

  • Super S leads on brand recognition in Latin American and Caribbean markets. Stock it when your buyers already know the name.
  • Starfire leads on warranty-ready modern specs, including Dexos Gen 3 at value pricing. Stock it when your buyers are sticklers for OEM spec compliance.
  • Prime Guard runs a one-label shop program across oils, filters, and wipers. Stock it when you want everything on one invoice.
  • Thunder leads in antifreeze and coolant. Stock it as the value complement to your oil program.

The Super S brand page and the cross-reference chart help you match grades to OEM specs and name-brand equivalents. Our reps can pull a comparison against your current line on request.

How to stock Super S through American Oil

Open your wholesale account at aoilw.com or call American Oil Wholesale and Distribution at (305) 825-2788. Tell your rep which grades and formats match your volume, and they will quote by the case, drum, or tote. Delivery runs next-day across Miami-Dade, Broward, and Palm Beach counties. Warehouse pickup is available at the Hialeah location. Export orders ship EXW Miami at the standard export terms, with a $1,250 minimum.

Sources

Frequently Asked Questions

Who makes Super S motor oil?
Super S motor oil is made by Smitty's Supply, Inc., a U.S.-based distributor and brand. The brand is widely distributed across Latin America and the Caribbean, which gives it shelf recognition in markets like the Dominican Republic, Jamaica, and the broader Caribbean basin.
What does API SN mean on Super S motor oil?
API SN is a service category defined by the American Petroleum Institute for gasoline engine oils. It covers engine cleanliness, sludge control, and phosphorus limits for catalytic-converter protection, and it is backward compatible with the older SM, SL, and SJ categories. Super S Full Synthetic and Multi-Flo Synthetic Blend carry the API SN designation.
What Super S grades does American Oil carry?
American Oil stocks Super S Full Synthetic Motor Oil SN in six SAE grades (0W-20, 0W-40, 5W-20, 5W-30, 5W-40, and 10W-30) and Multi-Flo Synthetic Blend in five grades (5W-20, 5W-30, 10W-30, 10W-40, and 20W-50), plus ATF+4, Dexron VI ATF, GL-5 gear oil, and hydraulic oils. Formats range from quart cases to 55-gallon drums and 275-gallon totes.
Should I stock Super S or a different value line?
If your customer base in South Florida or the Caribbean already recognizes the Super S name, it converts faster at the shelf than a brand you have to explain. If your buyers prioritize OEM spec compliance, Starfire may be a better fit. If you want a single-brand shop program across oils, filters, and wipers, Prime Guard covers more of the shelf.
Can I export Super S motor oil through American Oil?
Yes. Super S drums and totes ship EXW Miami through American Oil's export program. The minimum export order is $1,250, paid before pickup. American Oil provides the commercial invoice, packing list, and certificate of origin when required, and coordinates delivery to your freight forwarder or consolidator in the Miami area.